As a business owner, you may wonder why you might consider hiring a copywriter to help you with your business marketing.
It’s a great question to be asking.
Copywriters can do many things to help your business grow. To will use “copy” to promote your brand, your products, and your services. Your copy needs to “speak to” your customer so she is able to understand what you are saying and know that you understand the problems and challenges she faces.
Powerful sales-oriented writing is essential to attract new customers and boost revenues. This is true for any business, including yours. When your copy “speaks” in your customers’ language, it will be read with added respect and more interest. And that added respect and interest results in better sales.
You can write this copy yourself. After all, you know your business, products, and customers as well if not better than any one else, right? But, you have two challenges with doing it yourself. Time is the first one. Do you have the time to create this content in addition to everything else you are doing? The second challenge is understanding; do you have the knowledge and understanding to write effective, persuasive copy that will get your customers to respond?
That’s where my training and experience can be of service to you.
I highly recommend Sally for your copywriting needs. She’s responsive, thorough and does great work.
Steve Kellogg—Footprint Strategy
I am Sally McCaughrin, a freelance, direct-response copywriter, with a strong background in alternative health, water sports, and fitness. Allow me to give your business the boost it needs to improve your bottom line.
Email, autoreponders, websites as well as sales letters, and brochures, will achieve superior results when they “speak” directly to your customers’ wants, needs and desires. In business to business, lead generation or sales with brochures, advertorials, advertisements, email, web pages and more will make a positive impact on your business success.
At the Content Splash, I sell with words—specializing in creating compelling and effective copy and offering expert marketing advice for businesses. Your business will see your conversions increase and sales hit the roof—just watch.
My Specialties….
Alternative Health
I focus much of my writing on alternative health because it’s a passion of mine. I know the health market trends and “speak” the language of your customers, because I am one.
Fitness
Being a fitness fanatic myself, along with my work experience in the fitness realm at the YMCA, I know exactly how to reach the emotional hot buttons needed to get your prospect to act.
Sports
With experience working in public recreation, as well as the YMCA for 12 years, I know the language and mind set of sports enthusiasts.
I offer a no-cost, no-obligation initial consultation. At the very least, you could walk away with some ideas to implement yourself. And if you’re a good fit for my services, I look forward to teaming up with you for winning results.
Contact me today so we can get your copy set up to skyrocket your sales!
Sally McCaughrin
Sally brings her experience to the table and writes captivating copy with masterstrokes. She combines homespun feelings with professional knowledge to make for a winning promotion.
I have had a great opportunity to work with Sally and you would be fortunate to have her work with you, too!
Barbara Hales, President—The Write Treatment